Who is Joseph?

JOSEPH’S CORE STRENGTH IS CREATIVE ILLUSTRATION
Creating brands, campaigns and design solutions across traditional and digital mediums, Joseph Senior has almost thirty years’ of experience within the advertising industry, with a focus on delivering quality results for his clients.
His approach is to always understand what you want and need, in order to create high end work that delivers for you.

Well known as a Photoshop “guru”, Joseph has created digital image magic for dozens of brands, agencies, coffee table books (such as the Down in the Garden book by Anne Geddes) and work for multinational companies, from China to the UK and America.
His experience also includes the development of brand collateral (logos, stationary and signage), book and magazine illustrations, Packaging design or Promotional including; brochures/flyers, sales collateral, vehicle signage, trade show displays, direct marketing, online advertising (website banner advertising, social media etc), print ads (press and magazine) and outdoor (billboards, bus backs, adshels etc) but he is mainly known for his ability to create images from nothing… magic.

Joseph designed and created a range of Pop Culture Hello Kitty characters that became an internet sensation and also got him a trip to China to experience the opening of the excavation site that became Hello Kitty World, in Anji, China.
you can check out some of those Kitties here: JOSEPH'S HELLO KITTY COLLECTION

A PEOPLE PERSON
Joseph’s fur-friend and “workmate”, Kindle has over 70 years (in dog years) of agency experience. She is a master of Human Interaction and brings her Zen-like nature (and complete discretion) to client relations.
Kindle is well-loved by all who meet her and she brings her magnetic charm to OFFWORLD design.

Joseph, at OFFWORLD design offers a Mac-based freelance illustration and design service, currently based in Auckland, New Zealand, but available world-wide.
Specialising in the Adobe Creative Suite, especially Photoshop, illustrator and InDesign, we can bring your ideas to life… from sketch layouts to high-end image retouching, illustrations or digital image manipulation.
Offering a high-end, boutique design service that can cater to most of your design needs and specifications.

If required, a copywriting service can also be organised through us.

Give us a call, or send a text message to get in touch and see what we can do for you.